Controlling Featured Snippets, Seeing Your “Real” Rank and FAQ Schema Pain

If you’re still recovering from Google’s shock switch yesterday, when it was revealed that featured snippet URLs were being removed from the main results, I have a few more updates and also some tips for you. Control Your Snippets If, for some reason, you’d rather have your “old” position in the main results (ie #1… Continue reading Controlling Featured Snippets, Seeing Your “Real” Rank and FAQ Schema Pain

Ways to Spice Up Your Content Marketing

Content marketing continues to be a major focus for marketers. In fact, the Content Marketing Institute has found 93% of marketers are now using content marketing. If you’re looking to become more efficient at content marketing, then consider using these 10 tactics to spice up your content marketing campaign. Google Fonts Thanks to Google Fonts, you… Continue reading Ways to Spice Up Your Content Marketing

Mistakes That Are Costing You On Your Landing Pages

There are many things that go into creating landing pages, implementing search engine optimization, and running pay-per-click campaigns. One of the biggest problems that I see with ecommerce sites is the relevant company not executing on their landing pages like they should. Sometimes, the hardest thing about running an online business is being able to… Continue reading Mistakes That Are Costing You On Your Landing Pages

How To Have Great Customer Interaction/Service Through Social Media

If you want to really dig deep when it comes to online business owners and what the best of the best do, one of the most important factors for an online business is how you interact with customers and visitors on social media. We happen to be in a world when an average gym enthusiast… Continue reading How To Have Great Customer Interaction/Service Through Social Media

Top Reasons Visitors Don’t Trust Your Site

You might not realize it, but many of your visitors don’t fully trust you when they first visit your site and read whatever information you’ve posted, or purchase your products and services. This is with good reason, and if you’re not well-known (ahem, you’re not an Amazon or a Google), then you might need to… Continue reading Top Reasons Visitors Don’t Trust Your Site